Oracle Responsys Campaign Management is a cross-channel campaign management platform that delivers advanced intelligence at scale so you can create personalized messages based on the individual interests and preferences of customers and prospects.
Wednesday, April 13, 2022
#905 OIC Responsys Adapter
OIC plays a major role in ensuring customer data is made available to Responsys from a wide variety of sources - e.g. Oracle commerce Cloud, SFDC etc.
The usual caveat applies here - I am not a Responsys expert.
But hopefully this post will show how easy it is to import data into Responsys using OIC.
Here I need to create a new Profile List -
I just accept the default fields -
Note the ability to add new fields.
So that's my target taken care of, now to OIC -
I configure as follows -
The Trigger is REST based and configured as follows -
Request Payload -
Response Payload -
The Responsys adapter invoke is configured as follows -
Now to the Mapping -
here I map the REST trigger request payload to the Responsys target -
There are 2 structures in the target, record data and merge rule. record data refers to the contact data I want to sync.
The merge rule data contains control meta data -
Note how these fields have been hardcoded - I will externalise this to an OIC lookup later.
Validate in Responsys -
Regarding hard coding the default values - I got the relevant values from the Responsys REST API docs.